Heineken GreenLight Sonic Identity

Working with Laudhaus, we created a sonic identity for the Heineken GreenLight music series of concerts which took place all over Ireland during summer 2026, featuring acts such as The Streets, AURORA and Basement Jaxx as well as a host of Irish talent.

The challenge was to create music and a sonic logo which imparted the exciting feeling of going to a musical event.

To do this we sampled sound of a cityscape featuring sounds you would hear as you make your way towards the concert ( pedestrian crossing, the night air ) as well as familiar sounds from concerts ( crowds and atmosphere ) and coupled those with percussion made from Heineken bottles and cans.